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Head to head · QSR / Fast Food✓ VERIFIED · 2026-07-12

Burger King vs F45 Training: units, growth & AI adoption

Burger King leads on AI adoption (67/100 vs 63/100), while Burger King is the larger system by unit count (19,000+ vs 1,200+). F45 Training is growing faster year-over-year (+11.4%). Data verified Q3 2026.

MetricBurger KingF45 Training
SectorQSR / Fast Food Fitness / Wellness
HeadquartersUSA Australia
Units (approx.)19,000+ 1,200+
Unit growth YoY+2.3% +11.4%
AI Adoption Score67/100 63/100
Operations AI64 66
Marketing AI74 62
Training AI58 64
Data infrastructure70 58
RegionNorth America APAC
Index rank#19 #24

Burger King

RBI's flagship burger brand; AI adoption led by digital menu boards, app personalization, and the parent company's shared data platform.

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F45 Training

APAC-born functional fitness franchise with centrally programmed workouts delivered digitally — a naturally AI-ready operating model.

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SOURCE: FRANCHISEPULSE FRANCHISE INTELLIGENCE INDEX, Q3 2026 · FREE TO CITE WITH ATTRIBUTION + LINK