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Head to head · QSR / Fast Food✓ VERIFIED · 2026-07-12

Burger King vs FamilyMart: units, growth & AI adoption

FamilyMart leads on AI adoption (71/100 vs 67/100), while FamilyMart is the larger system by unit count (24,000+ vs 19,000+). FamilyMart is growing faster year-over-year (+2.8%). Data verified Q3 2026.

MetricBurger KingFamilyMart
SectorQSR / Fast Food Convenience Retail
HeadquartersUSA Japan
Units (approx.)19,000+ 24,000+
Unit growth YoY+2.3% +2.8%
AI Adoption Score67/100 71/100
Operations AI64 76
Marketing AI74 62
Training AI58 60
Data infrastructure70 78
RegionNorth America APAC
Index rank#19 #13

Burger King

RBI's flagship burger brand; AI adoption led by digital menu boards, app personalization, and the parent company's shared data platform.

FULL BURGER KING PROFILE →

FamilyMart

Japan's #2 convenience chain deploys AI ordering, digital signage with camera analytics, and unmanned-store technology.

FULL FAMILYMART PROFILE →

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SOURCE: FRANCHISEPULSE FRANCHISE INTELLIGENCE INDEX, Q3 2026 · FREE TO CITE WITH ATTRIBUTION + LINK