Head to head · QSR / Fast Food✓ VERIFIED · 2026-07-12
Burger King vs Wyndham: units, growth & AI adoption
Wyndham leads on AI adoption (68/100 vs 67/100), while Burger King is the larger system by unit count (19,000+ vs 9,200+). Wyndham is growing faster year-over-year (+3.2%). Data verified Q3 2026.
| Metric | Burger King | Wyndham |
|---|---|---|
| Sector | QSR / Fast Food | Hospitality |
| Headquarters | USA | USA |
| Units (approx.) | 19,000+ ◂ | 9,200+ |
| Unit growth YoY | +2.3% | +3.2% ◂ |
| AI Adoption Score | 67/100 | 68/100 ◂ |
| Operations AI | 64 ◂ | 64 |
| Marketing AI | 74 ◂ | 70 |
| Training AI | 58 | 64 ◂ |
| Data infrastructure | 70 | 72 ◂ |
| Region | North America | North America |
| Index rank | #19 | #18 ◂ |
Burger King
RBI's flagship burger brand; AI adoption led by digital menu boards, app personalization, and the parent company's shared data platform.
FULL BURGER KING PROFILE →Wyndham
The world's largest hotel franchisor by property count; AI investments target franchisee revenue tools and owner-facing analytics.
FULL WYNDHAM PROFILE →Franchise Intelligence Index
Compare every tracked system — full benchmarks, updated quarterly.
SOURCE: FRANCHISEPULSE FRANCHISE INTELLIGENCE INDEX, Q3 2026 · FREE TO CITE WITH ATTRIBUTION + LINK