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Head to head · F&B / Bubble Tea✓ VERIFIED · 2026-07-12

Chatime vs Hilton: units, growth & AI adoption

Hilton leads on AI adoption (79/100 vs 51/100), while Hilton is the larger system by unit count (7,600+ vs 1,200+). Chatime is growing faster year-over-year (+7.2%). Data verified Q3 2026.

MetricChatimeHilton
SectorF&B / Bubble Tea Hospitality
HeadquartersTaiwan USA
Units (approx.)1,200+ 7,600+
Unit growth YoY+7.2% +4.5%
AI Adoption Score51/100 79/100
Operations AI48 76
Marketing AI60 82
Training AI42 72
Data infrastructure54 84
RegionAPAC North America
Index rank#43 #6

Chatime

One of the largest bubble-tea franchises globally; AI use emerging in loyalty personalization and store-level demand planning.

FULL CHATIME PROFILE →

Hilton

Connected Room, AI revenue management, and a mature data stack across a mostly franchised system.

FULL HILTON PROFILE →

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SOURCE: FRANCHISEPULSE FRANCHISE INTELLIGENCE INDEX, Q3 2026 · FREE TO CITE WITH ATTRIBUTION + LINK