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Head to head · B2B / Leadership Training✓ VERIFIED · 2026-07-12

Crestcom vs Subway: units, growth & AI adoption

Subway leads on AI adoption (58/100 vs 45/100), while Subway is the larger system by unit count (36,000+ vs 60+ markets). Crestcom is growing faster year-over-year (+3.0%). Data verified Q3 2026.

MetricCrestcomSubway
SectorB2B / Leadership Training QSR / Fast Food
HeadquartersUSA USA
Units (approx.)60+ markets 36,000+
Unit growth YoY+3.0% +1.1%
AI Adoption Score45/100 58/100
Operations AI38 55
Marketing AI52 66
Training AI50 52
Data infrastructure40 59
RegionNorth America North America
Index rank#48 #31

Crestcom

B2B leadership-development franchise; AI adoption is early — content personalization and CRM automation for franchise owners.

FULL CRESTCOM PROFILE →

Subway

One of the most-franchised brands globally, mid-pack on AI adoption: digital ordering and loyalty personalization are live, unit-level AI operations tooling is still limited.

FULL SUBWAY PROFILE →

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SOURCE: FRANCHISEPULSE FRANCHISE INTELLIGENCE INDEX, Q3 2026 · FREE TO CITE WITH ATTRIBUTION + LINK