Head to head · B2B / Leadership Training✓ VERIFIED · 2026-07-12
Crestcom vs Wingstop: units, growth & AI adoption
Wingstop leads on AI adoption (72/100 vs 45/100), while Wingstop is the larger system by unit count (2,400+ vs 60+ markets). Wingstop is growing faster year-over-year (+12.8%). Data verified Q3 2026.
| Metric | Crestcom | Wingstop |
|---|---|---|
| Sector | B2B / Leadership Training | QSR / Fast Food |
| Headquarters | USA | USA |
| Units (approx.) | 60+ markets | 2,400+ ◂ |
| Unit growth YoY | +3.0% | +12.8% ◂ |
| AI Adoption Score | 45/100 | 72/100 ◂ |
| Operations AI | 38 | 68 ◂ |
| Marketing AI | 52 | 76 ◂ |
| Training AI | 50 | 62 ◂ |
| Data infrastructure | 40 | 80 ◂ |
| Region | North America | North America |
| Index rank | #48 | #11 ◂ |
Crestcom
B2B leadership-development franchise; AI adoption is early — content personalization and CRM automation for franchise owners.
FULL CRESTCOM PROFILE →Wingstop
One of the fastest-growing US franchises; digital mix above 65% and an in-house AI ordering platform position it near the top of mid-size QSRs.
FULL WINGSTOP PROFILE →Franchise Intelligence Index
Compare every tracked system — full benchmarks, updated quarterly.
SOURCE: FRANCHISEPULSE FRANCHISE INTELLIGENCE INDEX, Q3 2026 · FREE TO CITE WITH ATTRIBUTION + LINK