Head to head · QSR / Fast Food✓ VERIFIED · 2026-07-12
Domino's vs Krispy Kreme: units, growth & AI adoption
Domino's leads on AI adoption (83/100 vs 52/100), while Domino's is the larger system by unit count (20,500+ vs 14,000 points). Domino's is growing faster year-over-year (+3.8%). Data verified Q3 2026.
| Metric | Domino's | Krispy Kreme |
|---|---|---|
| Sector | QSR / Fast Food | QSR / Coffee & Bakery |
| Headquarters | USA | USA |
| Units (approx.) | 20,500+ ◂ | 14,000 points |
| Unit growth YoY | +3.8% ◂ | +2.5% |
| AI Adoption Score | 83/100 ◂ | 52/100 |
| Operations AI | 85 ◂ | 54 |
| Marketing AI | 80 ◂ | 56 |
| Training AI | 76 ◂ | 42 |
| Data infrastructure | 88 ◂ | 54 |
| Region | North America | North America |
| Index rank | #3 ◂ | #41 |
Domino's
A technology company that sells pizza: predictive ordering, AI phone answering, and the most mature store-analytics stack in pizza franchising.
FULL DOMINO'S PROFILE →Krispy Kreme
Hub-and-spoke fresh-delivery model; AI used in production planning and delivery routing for its points-of-access network.
FULL KRISPY KREME PROFILE →Franchise Intelligence Index
Compare every tracked system — full benchmarks, updated quarterly.
SOURCE: FRANCHISEPULSE FRANCHISE INTELLIGENCE INDEX, Q3 2026 · FREE TO CITE WITH ATTRIBUTION + LINK