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Head to head · Hospitality✓ VERIFIED · 2026-07-12

Hilton vs Snap Fitness: units, growth & AI adoption

Hilton leads on AI adoption (79/100 vs 54/100), while Hilton is the larger system by unit count (7,600+ vs 1,000+). Snap Fitness is growing faster year-over-year (+4.8%). Data verified Q3 2026.

MetricHiltonSnap Fitness
SectorHospitality Fitness / Wellness
HeadquartersUSA USA
Units (approx.)7,600+ 1,000+
Unit growth YoY+4.5% +4.8%
AI Adoption Score79/100 54/100
Operations AI76 55
Marketing AI82 52
Training AI72 50
Data infrastructure84 57
RegionNorth America North America
Index rank#6 #37

Hilton

Connected Room, AI revenue management, and a mature data stack across a mostly franchised system.

FULL HILTON PROFILE →

Snap Fitness

Lift Brands' 24/7 gym franchise; AI use focused on member analytics and marketing automation at the franchisor level.

FULL SNAP FITNESS PROFILE →

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SOURCE: FRANCHISEPULSE FRANCHISE INTELLIGENCE INDEX, Q3 2026 · FREE TO CITE WITH ATTRIBUTION + LINK