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Head to head · Retail / Lifestyle✓ VERIFIED · 2026-07-12

MINISO vs Subway: units, growth & AI adoption

MINISO leads on AI adoption (69/100 vs 58/100), while Subway is the larger system by unit count (36,000+ vs 7,400+). MINISO is growing faster year-over-year (+9.7%). Data verified Q3 2026.

MetricMINISOSubway
SectorRetail / Lifestyle QSR / Fast Food
HeadquartersChina USA
Units (approx.)7,400+ 36,000+
Unit growth YoY+9.7% +1.1%
AI Adoption Score69/100 58/100
Operations AI70 55
Marketing AI74 66
Training AI56 52
Data infrastructure72 59
RegionAPAC North America
Index rank#16 #31

MINISO

China's lifestyle-retail franchise machine: data-driven product development with weekly SKU refresh cycles and AI trend detection.

FULL MINISO PROFILE →

Subway

One of the most-franchised brands globally, mid-pack on AI adoption: digital ordering and loyalty personalization are live, unit-level AI operations tooling is still limited.

FULL SUBWAY PROFILE →

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SOURCE: FRANCHISEPULSE FRANCHISE INTELLIGENCE INDEX, Q3 2026 · FREE TO CITE WITH ATTRIBUTION + LINK