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Health / Senior Care✓ VERIFIED · 2026-07-12

Home Instead franchise: AI Adoption Score 67/100

Home Instead (Health / Senior Care, headquartered in USA) operates 600+ US offices units with +0.6% year-over-year unit growth, and scores 67/100 on the FranchisePulse AI Adoption Score for Q3 2026 — ranking #22 of 56 tracked franchise systems.

The senior home-care franchise owned by Honor Technology since 2021, and the clearest case in franchising of a technology company buying a franchise network to run it on its own AI platform. Unit growth is deliberately low — management prioritises census density in existing territories over new flags. International operations in Ireland, Australia, New Zealand and parts of Europe separated and rebranded as Dovida in 2025, so the figure here is the US network.

SectorHealth / Senior Care
HeadquartersUSA
Units (approx.)600+ US offices
Unit growth YoY+0.6%
RegionNorth America
Founded1994
AI Adoption Score67/100 · rank #22/56
Last verified2026-07-12

AI Adoption Score breakdown

Operations AI74/100
Marketing AI62/100
Training & Support AI50/100
Data Infrastructure70/100

EDITORIAL METRIC · METHODOLOGY: franpulse.ai/data/franchise-ai-adoption-rate

Where Home Instead uses AI today

  • Honor Care Intelligence platform matches Care Pros to clients, spots coverage gaps and reassigns visits automatically
  • AI benchmarking tool comparing each franchise owner's business to the network on outcomes, recruiting and retention
  • AI tool that surfaces every referral source in a franchisee's market and ranks who to contact
  • Caregiver-sourcing tool that locates prospective Care Pros in a given market
  • AI care-management rollout extended across Home Instead franchises through 2026

Unit counts, growth rates and founding years are approximate public figures compiled from company reports and press (2025–26). They are published by third parties, compiled as-is, and may change; we do not independently verify the underlying data — check the company’s own filing before acting on it. The AI Adoption Score is FranchisePulse’s own editorial metric (operations 35% · data infrastructure 30% · marketing 20% · training 15%), not a measured industry statistic — see the open methodology. For reference only; not legal, tax, or investment advice.