Anytime Fitness vs Starbucks: units, growth & AI adoption
Starbucks leads on AI adoption (85/100 vs 71/100), while Starbucks is the larger system by unit count (40,000+ vs 5,300+). Anytime Fitness is growing faster year-over-year (+6.2%). Data verified Q3 2026.
| Metric | Anytime Fitness | Starbucks |
|---|---|---|
| Sector | Fitness / Wellness | QSR / Coffee & Bakery |
| Headquarters | USA | USA |
| Units (approx.) | 5,300+ | 40,000+ ◂ |
| Unit growth YoY | +6.2% ◂ | +4.0% |
| AI Adoption Score | 71/100 | 85/100 ◂ |
| Operations AI | 74 | 86 ◂ |
| Marketing AI | 66 | 88 ◂ |
| Training AI | 68 | 76 ◂ |
| Data infrastructure | 74 | 90 ◂ |
| Region | North America | North America |
| Index rank | #12 | #2 ◂ |
Anytime Fitness
24/7 access model is inherently data-rich; the brand uses AI for member-churn prediction, access analytics, and franchisee performance benchmarking.
FULL ANYTIME FITNESS PROFILE →Starbucks
Largely licensed rather than franchised in the classic sense, but the Deep Brew AI platform is the reference standard for store-level AI in food service: staffing, inventory, and personalization run on it.
FULL STARBUCKS PROFILE →Franchise Intelligence Index
Compare every tracked system — full benchmarks, updated quarterly.
SOURCE: FRANCHISEPULSE FRANCHISE INTELLIGENCE INDEX, Q3 2026 · FREE TO CITE WITH ATTRIBUTION + LINK