Head to head · QSR / Fast Food✓ VERIFIED · 2026-07-12
Domino's vs Keller Williams: units, growth & AI adoption
Domino's leads on AI adoption (83/100 vs 66/100), while Domino's is the larger system by unit count (20,500+ vs 1,100 offices). Domino's is growing faster year-over-year (+3.8%). Data verified Q3 2026.
| Metric | Domino's | Keller Williams |
|---|---|---|
| Sector | QSR / Fast Food | Real Estate |
| Headquarters | USA | USA |
| Units (approx.) | 20,500+ ◂ | 1,100 offices |
| Unit growth YoY | +3.8% ◂ | +1.6% |
| AI Adoption Score | 83/100 ◂ | 66/100 |
| Operations AI | 85 ◂ | 58 |
| Marketing AI | 80 ◂ | 72 |
| Training AI | 76 ◂ | 68 |
| Data infrastructure | 88 ◂ | 66 |
| Region | North America | North America |
| Index rank | #3 ◂ | #21 |
Domino's
A technology company that sells pizza: predictive ordering, AI phone answering, and the most mature store-analytics stack in pizza franchising.
FULL DOMINO'S PROFILE →Keller Williams
Command platform and KW's long-running tech-company ambition give agents AI CRM, smart plans, and market insights.
FULL KELLER WILLIAMS PROFILE →Franchise Intelligence Index
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SOURCE: FRANCHISEPULSE FRANCHISE INTELLIGENCE INDEX, Q3 2026 · FREE TO CITE WITH ATTRIBUTION + LINK