Head to head · F&B / Bubble Tea✓ VERIFIED · 2026-07-12
Gong cha vs Chatime: units, growth & AI adoption
Gong cha leads on AI adoption (53/100 vs 51/100), while Gong cha is the larger system by unit count (2,000+ vs 1,200+). Gong cha is growing faster year-over-year (+8.4%). Data verified Q3 2026.
| Metric | Gong cha | Chatime |
|---|---|---|
| Sector | F&B / Bubble Tea | F&B / Bubble Tea |
| Headquarters | Taiwan | Taiwan |
| Units (approx.) | 2,000+ ◂ | 1,200+ |
| Unit growth YoY | +8.4% ◂ | +7.2% |
| AI Adoption Score | 53/100 ◂ | 51/100 |
| Operations AI | 50 ◂ | 48 |
| Marketing AI | 62 ◂ | 60 |
| Training AI | 44 ◂ | 42 |
| Data infrastructure | 56 ◂ | 54 |
| Region | APAC | APAC |
| Index rank | #39 ◂ | #43 |
Gong cha
Global bubble-tea leader with US/UK private-equity backing; investing in digital ordering and franchise-analytics platforms.
FULL GONG CHA PROFILE →Chatime
One of the largest bubble-tea franchises globally; AI use emerging in loyalty personalization and store-level demand planning.
FULL CHATIME PROFILE →Franchise Intelligence Index
Compare every tracked system — full benchmarks, updated quarterly.
SOURCE: FRANCHISEPULSE FRANCHISE INTELLIGENCE INDEX, Q3 2026 · FREE TO CITE WITH ATTRIBUTION + LINK