Head to head · F&B / Bubble Tea✓ VERIFIED · 2026-07-12
Gong cha vs RE/MAX: units, growth & AI adoption
RE/MAX leads on AI adoption (68/100 vs 53/100), while RE/MAX is the larger system by unit count (145,000 agents vs 2,000+). Gong cha is growing faster year-over-year (+8.4%). Data verified Q3 2026.
| Metric | Gong cha | RE/MAX |
|---|---|---|
| Sector | F&B / Bubble Tea | Real Estate |
| Headquarters | Taiwan | USA |
| Units (approx.) | 2,000+ | 145,000 agents ◂ |
| Unit growth YoY | +8.4% ◂ | +1.7% |
| AI Adoption Score | 53/100 | 68/100 ◂ |
| Operations AI | 50 | 60 ◂ |
| Marketing AI | 62 | 76 ◂ |
| Training AI | 44 | 66 ◂ |
| Data infrastructure | 56 | 68 ◂ |
| Region | APAC | North America |
| Index rank | #39 | #17 ◂ |
Gong cha
Global bubble-tea leader with US/UK private-equity backing; investing in digital ordering and franchise-analytics platforms.
FULL GONG CHA PROFILE →RE/MAX
Global real-estate franchisor equipping agents with AI listing copy, lead scoring, and market-analytics tools across 110+ countries.
FULL RE/MAX PROFILE →Franchise Intelligence Index
Compare every tracked system — full benchmarks, updated quarterly.
SOURCE: FRANCHISEPULSE FRANCHISE INTELLIGENCE INDEX, Q3 2026 · FREE TO CITE WITH ATTRIBUTION + LINK