Head to head · F&B / Bubble Tea✓ VERIFIED · 2026-07-12

Chatime vs Gong cha: units, growth & AI adoption

Gong cha leads on AI adoption (53/100 vs 51/100), while Gong cha is the larger system by unit count (2,000+ vs 1,200+). Gong cha is growing faster year-over-year (+8.4%). Data verified Q3 2026.

MetricChatimeGong cha
SectorF&B / Bubble Tea F&B / Bubble Tea
HeadquartersTaiwan Taiwan
Units (approx.)1,200+ 2,000+
Unit growth YoY+7.2% +8.4%
AI Adoption Score51/100 53/100
Operations AI48 50
Marketing AI60 62
Training AI42 44
Data infrastructure54 56
APAC presenceYes Yes
Index rank#43 #39

Chatime

One of the largest bubble-tea franchises globally; AI use emerging in loyalty personalization and store-level demand planning.

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Gong cha

Global bubble-tea leader with US/UK private-equity backing; investing in digital ordering and franchise-analytics platforms.

FULL GONG CHA PROFILE →

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SOURCE: FRANCHISEPULSE FRANCHISE INTELLIGENCE INDEX, Q3 2026 · FREE TO CITE WITH ATTRIBUTION + LINK