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Intelligence IndexCoffee & Bakery

Sector benchmark · Q3 2026

AI in Coffee & Bakery franchising

High-frequency coffee and bakery chains lean on loyalty AI, mobile ordering, and store-level demand prediction.

Figures are published by third parties, compiled as-is, and may change. We do not independently verify the underlying data — check the source before acting on it. For reference only; not legal, tax, or investment advice.

Sources for units and growth sit on each brand’s profile. AI Adoption Score: FranchisePulse’s own editorial metric (methodology). Entries dated up to 2026-09-16.

62/100

Sector AI average

-1

vs all-sector avg

6

Tracked systems

85

Leader: Starbucks

Starbucks (85) and Krispy Kreme (52) are 33 points apart. The largest system by units, Starbucks, ranks #1 on AI; the fastest-growing, Tous les Jours, ranks #5. Against the Index, Coffee & Bakery is strongest on marketing AI (+2) and weakest on training & support AI (-2).

Coffee & Bakery systems, ranked by AI adoption

BrandHQ RegionUnitsAI ScoreStrongest pillarGrowthSources
StarbucksNorth America40,99085/100Data infrastructure 90+2.0%Sourced
Tim HortonsNorth America6,23263/100Marketing AI 70+3.1%Sourced
Dunkin'North America14,200+61/100Marketing AI 70+2.7%Partly sourced
Paris BaguetteAPAC4,000+59/100Data infrastructure 62+6.8%Partly sourced
Tous les JoursAPAC1,740+54/100Data infrastructure 58+7.5%Partly sourced
Krispy KremeNorth America15,194 points of access52/100Marketing AI 56-13.5%Sourced

Where Coffee & Bakery leads and lags

PillarSector avgIndex avgGapHighest here
Operations AI6162-1Starbucks 86
Data infrastructure6566-1Starbucks 90
Marketing AI6765+2Starbucks 88
Training & Support AI5456-2Starbucks 76

Other sectors

QSR & Fast FoodConvenience & RetailHospitalityFood & BeverageFitness & WellnessEducationReal EstateBusiness & Home Services